Ace Beauté Cosmetics is a Black-woman-owned, cruelty-free color cosmetics brand founded by Niye Aniekan-Attang, with the launch dated to 2016 on the brand's own about page. It started out selling false lashes and expanded into color cosmetics around 2017, and it is best known now for ultra-pigmented eyeshadow palettes. The range covers eyes with palettes, eyeshadow sticks and liner, lips with gloss, and face with blush, primer and illuminator.
The brand operates under the tagline Beauty For All and positions makeup as a form of self-expression rather than something you do to fit in. Ace Beauté is online-only, with no storefront; orders ship from Houston, Texas, and the brand distributes internationally across North America, Africa, Europe and Australia.
Separate inboxes are published for different needs, with support@ for customers, info@ for press and wholesale, and partnerships@ for collaborations. For anyone who wants pigment that shows up properly on deeper skin tones without a luxury price tag, the collection is worth a look. Browse the shades online or email the team with a question.
Ace Beauté Cosmetics